Gregory Scott Words Blog

Welcome to the Gregory Scott Words Blog, where storytelling converges with digital innovation. As a seasoned journalist and web designer with over 20 years of experience crafting compelling narratives for outlets like Fox, the NY Post, and MSN, I blend editorial precision with creative design to bring ideas to life. Dive into my latest insights on content strategy, animation projects, and brand elevation—from dynamic animated logos and vibrant public service announcements to intricate stop-motion creations. Explore the artistry behind each piece, discover tools like Adobe After Effects and Illustrator, and gain inspiration for your own digital endeavors. Whether you’re seeking tips on motion graphics or collaborative opportunities, let’s connect and transform words into captivating visuals. Contact me to start a conversation!

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NHS Content Analysis

Looking into an organization’s digital content can give a glimpse into whether it takes the digital realm seriously. This week, I analyzed the Northumbria Healthcare Services website and social media…

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Stop Motion

The addition of sound to movies and animations can take creations up a level. For this project, I created an animation using a linear storyline about a couple who get…

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Diverse professionals unite for teamwork around a wooden table with laptops and documents.

Business Proposal

Everywhere you look, people are looking at their phones consuming content. They could be looking for a restaurant to eat at, a job to work at, a house to live…

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Content Analysis

Looking into an organization’s digital content can give a glimpse into whether it takes the digital realm seriously. This week, I analyzed the Northumbria Healthcare Services website and social media…

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Conducting a Content Analysis

Conducting an analysis on an organization’s website is a crucial step when developing a content strategy. The analysis not only gives you a glimpse into what the site does well,…

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Prepare, Budget, And Get Buy-In

Having an affective content strategy is only great if the right people are behind it and the proper preparation was exercised. Meghan Casey, the author of the 2017 book, “The…

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Content is Everywhere

Everywhere you look, your brain is being filled with content. Think about that for a moment: When you go to the mall, you are surrounded by stores with advertising in…

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Promoting A New Podcast

Putting together a podcast has many different facets. You have conceptualization, research, pre-production, and production. Then there is post-production, where the podcast is packaged and topped off with a bow….

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The Oh Fudge! Podcast is Go

While the pieces of the Oh Fudge! Podcast started falling into place last week, all the pre-production tasks were completed this week making production on the show a go. Technique…

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Pieces Of A Podcast Falling Into Place

Intro: The “Oh Fudge” podcast is quickly becoming a reality. The never-ending task of researching topics like first amendment rights, FCC authority, and definitions of dirty words are being completed…

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An Idea For Creating Buzz

When the topic of Content Creation comes up, the first thoughts I have are print publications, websites, applications, social media, and podcasts. Each medium is unique in how information is…

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Public Service Announcement

Summary: Animation is everywhere. We, as a civilized modern society are so accustomed to animation that whenever it is in front of us, we oftentimes fail to acknowledge the work…

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User Interfaces

Summary: Sometimes clichés can be annoying; other times there is no other way to describe what you want without using a cliché. The animation process is complex and has many…

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